Simify eSIM review: Benefits and drawbacks
This Simify review breaks down its pricing, data plans, and network coverage. We’ll also cover the pros and cons to help you decide if Simify’s eSIM is the right choice for your next trip.
Simify, formerly known as SimsDirect, is a global eSIM provider offering data plans for travelers. This review covers everything you need to know, from pricing and data plans to network coverage and customer reviews. It will help you decide if it’s the best option for your overseas trip.
And if Simify isn’t up to your liking, we’ll show you an unlimited data, custom days alternative in Holafly!

How does Simify work?
Simify offers travel eSIMs that provide a seamless connectivity experience without roaming fees. Here’s how it works:
- Make sure your phone supports eSIM cards.
- Purchase your eSIM plan via the Simify website.
- Receive a QR code via email.
- Activate the eSIM card by scanning the QR code on your other devices.
Simify’s prepaid travel SIMs allow travelers to stay connected in multiple countries, making it a reliable alternative to physical SIM cards.

Simify pros and cons
We’ve gathered insights from real user reviews, including feedback from Reddit discussions and customer experiences.
Here’s a breakdown of the pros and cons based on what travelers say.
Pros | Cons |
---|---|
✅Great value for high-data users (e.g., 100 GB for $144). | ❌ No mobile app. So data usage tracking must be done via the website. |
✅ Works well for Google Maps, messaging, and social media. | ❌Live chat support is available only from 9 AM to 8 PM AEST |
✅ Travel bloggers and influencers can earn commissions on travel SIMs through Simify’s affiliate program. | ❌Refunds depend on specific conditions (e.g., full refund only if instructions provided were followed, but the eSIM didn’t work). |
Simify eSIM review: The details
Here’s a breakdown of all the core features of Simify, including what users are really saying about the service.
Disclaimer: The data in this comparison is accurate as of March 7, 2025, and is subject to change.
1. Pricing and data packages
Simify offers unlimited data plans and local SIM options across many destinations. Prices vary by location and duration.
For example, if you’re traveling to Japan, you can choose:
- 100GB (90 days) at $144 ($1.44/GB)
- 60GB (60 days) at $99 ($1.65/GB)
- 45GB (45 days) at $81 ($1.80/GB)
- 30GB (30 days) at $59 ($1.97/GB)
- 20GB (30 days) at $45 ($2.25/GB)
- 10GB (30 days) at $23 ($2.30/GB)
- 5GB (7 days) at $18 ($3.60/GB)
- Unlimited data for 7, 15, 21, 30, 45, 60, and 90 days starting at $3,85 per day
There’s no option to extend or top up an existing plan — once it expires, you’ll need to purchase a new eSIM.
3. Network coverage and quality
Simify offers eSIM coverage in over 150 destinations, including Europe, the UK, Japan, South East Asia, New Zealand, the USA, Canada, and Mexico.
However, it does not provide city-specific eSIMs (for example, Bali or New York).
It also provides regional plans that combine multiple countries into a single package like:
- Europe and UK: Covers major destinations like France, Germany, Italy, Spain, and the UK
- USA, Canada and Mexico: Single international SIM card for North America
- China, Hong Kong, Macau and Taiwan: Designed for travelers visiting multiple locations in Greater China
4. Customer service and technical support
Simify’s customer support team is available via email and live chat from 9 AM to 8 PM AEST. If you experience connectivity issues, you can check their online guides.
Simify offers a 100% money-back guarantee under specific conditions, such as:
- The eSIM card was never activated.
- The device was found incompatible after purchase.
- Internet connection issues due to local network problems.
Refunds are not guaranteed for issues caused by early activation, data roaming misconfigurations, or locked devices.
Assistance is available through email and live chat, where travelers can reach out for help with installation, network issues, or general inquiries.
If you need help outside of support hours, the website includes setup guides and FAQs to assist with common troubleshooting steps.

5. Simify member program
Simify runs an affiliate program, allowing influencers and travel bloggers to earn a 10% commission on travel eSIMs sales.
If you’re tech-savvy and frequently write about data services, this could be a great opportunity.
Simify also offers a referral program where users can earn $10 in cash for referring a friend, while the referred friend enjoys a $10 discount on their purchase.

Alternative to Simify: Holafly’s unlimited data
If you’re looking for a Simify alternative, Holafly is one of the most popular eSIM providers for international travel.
It offers unlimited data eSIMs in over 200 destinations worldwide, allowing you to stay connected without roaming fees. Plus, you can choose and customize your eSIM plan based on your travel duration — from 1 to 90 days — so you only pay for the days you need.
When comparing Holafly vs. Simify, another key difference is customer support. Holafly provides 24/7 assistance in 10+ languages, with live chat and WhatsApp support.
Holafly also has a dedicated mobile app for easy setup, data usage tracking, and multiple eSIMs management, and is highly rated across platforms:
- 4.2 stars from ~6.4K reviews on Google Play
- 4.6 stars from ~2.8K ratings on the Apple App Store
If your travel plans don’t have limits, why should your data?