Holafly, the world’s leading travel eSIM provider, today announced that Luisito Comunica has joined the company as its new Brand Ambassador for Spanish-speaking markets. The partnership brings together one of the world’s most influential travel content creators with a brand dedicated to helping millions of people enjoy every trip with complete peace of mind by eliminating one of the biggest concerns when arriving in a new destination: staying connected from the moment they land.
With more than 100 million followers, Luisito Comunica has spent over a decade travelling the world, introducing millions of people to new cultures and destinations. His approach to travel, driven by curiosity, authenticity and exploration, has inspired a new generation of travellers to discover the world in a more personal and meaningful way.
The partnership comes at a time when international tourism continues to grow. According to UN Tourism, international travel in 2024 recovered to almost pre-pandemic levels, while travellers are becoming increasingly reliant on technology to navigate their journeys, access maps, make reservations, stay in touch and share their experiences while abroad.
“Today, travelling begins long before you board a plane. It starts when someone inspires you to discover a new destination. Luisito has built that relationship of trust with millions of people, and we’re thrilled to welcome him to Holafly as we continue inspiring a new generation of travellers,” said Pedro Maiquez, Co-founder and VP of Brand at Holafly.
As part of the partnership, Luisito Comunica will headline brand campaigns and create original content with Holafly, sharing travel tips, personal experiences and recommendations with Spanish-speaking travellers around the world.
More than a collaboration between a brand and a content creator, the partnership is built on a shared vision of what travel should feel like: an experience to discover, enjoy and share without interruptions. Through new stories, recommendations and adventures, Luisito Comunica and Holafly will support millions of Spanish-speaking travellers before, during and after every journey.
